When director Nick Moore approached me to be the editor of his latest and highly stylistic music video, I was ecstatic. The two of us, along with cinematographer Brian Loewe, developed a style that was uniquely “rough around the edges”, giving the audience an overwhelming feeling of being “a little too drunk”. We pulled back from the polish of our usual work together to lean into fast editing, warped pictures and match cutting.
For several weeks leading up to the shoot the director and I tested several styles for our vocals potion of the clip. We decided to emulate a digital version of a SnorriCam. We achieved this through careful camera tracking designed to allow us to manually track the singers face through a tool named Mocha. This along with some edge warping and displacement mapping created a unique and dizzying vibe to those clips (along with lots of intercutting). The whole crew loves this clip and we think this music video is a signpost of more creative experimentation in the future.